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Ambassador Profile: Editor and Entrepreneur Chris Grubisa

Ambassador Profile: Editor and Entrepreneur Chris Grubisa

With a lifelong passion for video editing and 15 years of filmmaking experience, Chris Grubisa brings a unique perspective to the table. His positivity, passion, and unwavering dedication to his craft infuse a breath of fresh air into the dynamic landscape of the industry. The fusion of his captivating and iconic editing style with his authentic passion for the craft nurtures a distinctive culture that sets his company - Let's Cook - apart, attracting renowned brands like GymShark, DC Shoes, Under Armour, and many others. In this interview, we delve into his background, his favorite INOVATIV products, and how INOVATIV gear has helped him overcome challenges and achieve exceptional results.

INOVATIV Ambassador Chris Grubisa

Tell us a bit about your background and how you got started?

Video editing was something embedded into me as a kid, found naturally. I wrestled with school. I realized as I navigated the school system that I could take media classes, which opened up my world and vision, proving at a young age I could pursue what I love in life and get compensated for it, beyond a career, a rich life with connectivity.

Video creation has led me to the most amazing people and opportunities. I will simply never stop editing, if it’s professionally or as a hobby. It’s my way of life.

What are some of your favorite INOVATIV products that you currently own and why?

The DigiSystem 1535 Pro Ultra Kit is always right there with my Voyager NXT. Top of my list, top of our entire workflow. All of my work is completed from a laptop, both products protect, allow us to build up, or stay light, keeping up to our consistent pace.

The smaller touch point products would be, The Digi Plate Pro with added mouse pad, I use it daily. - from emails to client meetings and creating.

Can you share some specific examples of how INOVATIV gear has helped you overcome challenges or achieve exceptional results?

Moving from place to place with everything, in one place. If I’m in transit, whether that be traveling the world or from our studio to my at home kitchen table, INOVATIV products remain consistent in integrity.

Everything that I need is located inside my Digi Kit, protected and safe.

From the Digi Kit, my laptop + Digi Plate can easily migrate to my Voyager. It has the ability to expand with me. Making it possible to scale up and down while the workflow stays consistent. The Digi Kit + Voyager is the ultimate workstation, with such a sleek design. Our way.

How do you customize your INOVATIV setup to meet the unique demands of your work?

Other than an added “touch and go” tripod plate under my Digi Plate, there is no customization needed.

It allows me to mount it anywhere easily. The INOVATIV Team has done their research, it shows. All of the products have been designed by industry leaders, honestly speaking, I feel no need to customize other than aesthetic, with stickers that keeps my head space clear. It’s why I continue to invest into INOVATIV.

What advice would you give to aspiring professionals?

Get as close to the fire as possible. If you hang around the kitchen you're bound to get snacks.

When you're not working on projects, how do you like to recharge and find inspiration for your next creative endeavor? 

Family. Hanging out with my son. Feeling uninspired? - Surround yourself with children. Mundane tasks kindle and further expand ideas, entering a flow state. Reflection and gratitude. How lucky are we?

What are you currently working on?

Bringing Let's Cook's vision to a global scale, to reclaim video editing.

To learn more about Let’s Cook and check out their work, be sure to visit their website. You can also stay up to date with their latest projects and support their mission to empower the editing community by following Chris on Instagram at @chrisgrubisa and @letscook_edits.

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